Japan Tourism HAS CHANGED | 11 NEW Rural Areas Japanese Government Recommend | Travel Guide for 2024

Japan Tourism HAS CHANGED | 11 NEW Rural Areas Japanese Government Recommend | Travel Guide for 2024

Hi, I’m Toshi from Japan and tourist guide for foreigners. In this video, I’ll show you 11 New Regions Japanese Government recommend for foreign tourists. In October 2023, Japan welcomed 2.51 million foreign visitors, indicating a robust recovery to pre-pandemic levels—100.8% compared to October 2019.

As previously discussed, certain parts of Japan are facing issues related to overtourism. This issue stems from a concentration of tourists solely visiting popular destinations along the ‘Golden Route,’ including Tokyo, Osaka, Kyoto, and Hiroshima.

In response, the government has announced a significant strategy to steer visitors toward other regions as part of their measures to counter this concern. This strategy focuses on 11 specific areas, with the government offering subsidies to enhance tourism infrastructure.

These areas were selected from 62 potential regions based on their potential to provide diverse experiences encompassing nature, history, and culture. Many of my viewers have expressed a keen interest in exploring Japan’s regional areas. So, in this video, we’ll introduce detailed information about these 11 regions.

I hope this serves as a valuable reference for your Japan trip. So, let’s get started. No1 is Eastern Hokkaido. Let’s delve into the stunning Shiretoko region, nestled in the eastern part of Hokkaido, Japan’s northernmost island. Shiretoko embodies the theme of ‘Untouched Nature and Harmonious Coexistence of Rare Wildlife and Humans,’ acknowledged worldwide.

Visitors to this remarkable area can partake in a variety of experiences: Explore the untouched wilderness of Shiretoko National Park, embark on thrilling whale-watching cruises, and enjoy fishing along the Abashiri River. Witness the breathtaking panoramic views at the Kushiro Marsh National Park.

Board a private train journey through the Kushiro Marsh, savoring a unique blend of Ainu and Japanese cuisine onboard. Each of these experiences is truly exceptional, offering a glimpse into a world of natural wonders and rare encounters not commonly found in Japan’s bustling cities.

Discover the allure of Shiretoko in Hokkaido—an adventure that promises a tapestry of unforgettable moments in a setting where nature and wildlife thrive in harmony. No2 is Hachimantai, Iwate. Let’s delve into the captivating Hachimantai area in the northern region of Tohoku, Japan.

Situated in the northern part of the Tohoku region, Hachimantai embodies the theme of ‘Experiencing the Nature and Culture Rooted in the History and Lifestyle of Northeastern Tohoku, including the Nature and Crafts of the Towada-Hachimantai National Park.’ Visitors to this incredible area can indulge in a range of experiences:

Mmerse yourself in nature at the Towada-Hachimantai National Park, discovering the wonders around Lake Towada. Engage in the local lifestyle and culture with tours exploring the Japan Heritage site, ‘The Tale of Lacquer in Okunakabe,’ featuring the region’s life and cultural experiences.

Experience a unique blend of tea ceremony culture at a traditional restaurant, enjoying the art of geisha entertainment and savoring tea brewed in Nanbu ironware while admiring the inner garden of the restaurant.

Discover the enchantment of the Hachimantai area in Tohoku—an adventure promising a tapestry of unforgettable moments immersed in nature and rich cultural heritage. No3 is Nasu, Tochigi. Let’s explore the charming Nasu area located in Tochigi Prefecture, part of the Kanto region in Japan.

Nestled in Tochigi, not far from Tokyo in the Kanto region, Nasu embodies the theme of ‘Experiencing the Nature Cultivated by Nasu’s Vast Moorlands and Nasu Mountains, and the Lifestyle and Culture Nurtured by Nature.’

Visitors to this remarkable area can indulge in a variety of experiences: Have an exclusive gastronomic experience utilizing local produce at the Italy Embassy Villa Memorial Park. Join a special tour with Japan Heritage guides to explore facilities related to the Japan Heritage site ‘A Vision of the Future Painted by Meiji Aristocrats,’

Providing an immersive experience into the lives of Meiji-era aristocrats, visiting historical sites like the former Aoki Nasu Residence and attics constructed using German architectural techniques. Discover the allure of Nasu in Tochigi—a journey that promises an exquisite tapestry of unique encounters steeped in history, culture, and the wonders of nature.

No4 is Matsumoto, Nagano and Takayama, Gifu. Let’s explore the captivating Matsumoto and Takayama area situated in the heart of Japan’s central region, nestled in Nagano Prefecture.

The theme of this area revolves around ‘Experiencing the History and Culture of Matsumoto and Takayama—Two Cities Nurtured by Nature, Mountainous National Parks, Historic Roads, and Castle Towns within the Chubu Sangaku National Park.’ Visitors to this remarkable area can partake in a variety of experiences:

Witness the UNESCO World Heritage Site, Shirakawa-go’s Gassho-style houses, during a special nighttime viewing in Hida Takayama. Delight in a premium dinner event hosted at Matsumoto Castle’s Honmaru Garden by a Michelin three-star chef, showcasing local delicacies.

Engage in unique experiences such as observing and preserving the rare ‘Ptarmigan’ bird in Chubu Sangaku National Park or indulging in the first-ever mountain biking trail within the national park. Discover the allure of Matsumoto and Takayama—a journey that promises an exquisite tapestry of unique encounters steeped in history, culture, and the wonders of nature.

No5 is Hokuriku Region. Let’s explore the mesmerizing Hokuriku area nestled along the Japan Sea, situated between Japan and the Eurasian continent. The theme of this area encapsulates ‘Experiencing the Rich Culture Nurtured by the Blessings of Mount Hakusan, the Trade Legacy of the Hokuriku Kaido, and the Historical Heritage of Kaga’s Million-Koku Lords.’

Visitors to this captivating area can indulge in a variety of unique experiences: Engage in spiritual journeys at renowned temples like Eiheiji and Yoshinoyama, partaking in practices alongside monks, including meditation sessions and lantern-lit prayers. Join exclusive tours of local sake breweries, exploring hidden underground cellars and enjoying detailed explanations by sake experts.

Experience the traditional Japanese crafts inspired by the ‘GO FOR KOGEI’ event held in 2023, offering insights into Japan’s exquisite craftsmanship. Discover the allure of the Hokuriku area—a journey that promises an exquisite tapestry of unique encounters steeped in history, spirituality, and the arts. No6 is Ise and Shima, Mie.

Let’s explore the enchanting Ise-Shima area situated right at the heart of the Japanese map. The theme of this area revolves around ‘Experiencing the Pilgrimage Culture Centered around the Sacred Ise Grand Shrine of Shintoism and the Nature and Gastronomy in Ise-Shima National Park.’

Visitors to this captivating area can indulge in a variety of unique experiences: Engage in a sacred pilgrimage experience at the revered Ise Grand Shrine, one of Japan’s highest-ranking shrines.

Immerse yourself in nature at Ise-Shima National Park, witnessing special performances of the nationally designated important intangible folk cultural asset, ‘Anjo no Ningyo Shibai’ (Puppet Theatre). Revisit Japan’s food culture from over a millennium ago with a gastronomic experience at a historical park, offering a recreation of culinary traditions from ancient times.

Discover the allure of the Ise-Shima area—a voyage promising a unique blend of spiritual serenity and gastronomic delights. No7 is Southern Nara and Nachikatsuura, Wakayama. Let’s delve into the mesmerizing Nara South and Wakayama Nachi-Katsuura area located in the Kansai region, close to Osaka and Kyoto.

The theme of this area centers around ‘Experiencing the Spiritual Culture and Practices of Shugendo Amidst the Sacred Kii Mountain Range.’ Visitors to this captivating area can immerse themselves in a variety of unique experiences:

Embrace the spiritual essence of traditional martial arts, experiencing the profound spirituality of traditional martial arts under the guidance of an instructor at the birthplace of Aikido’s founder. Participate in a special tour at the Asuka Historical National Government Park, witnessing the special unveiling of the Kitora Tumulus and delving into the world of archaeology.

Enjoy an overnight stay at an accommodation facility housed within a traditional Japanese folk house. Discover the allure of the Nara South and Wakayama Nachi-Katsuura area—a journey that promises an exquisite tapestry of unique encounters, rooted in spirituality, history, and authentic cultural experiences. No8 is Setouchi Area.

Let’s embark on a journey through the captivating Setouchi area, nestled along the coast of the Seto Inland Sea, enclosed by Western Honshu, Shikoku, and Kyushu. The theme of this area encapsulates ‘Experiencing the Magnificent Natural Island Landscapes, the Seamlessness of Life with the Sea, and the Fusion of Art with History.’

Visitors to this breathtaking area can engage in a variety of unique experiences: Traverse the Shimanami Kaido, an iconic route connecting mainland Japan and Shikoku, riding electric bikes to explore the stunning landscapes.

Pay homage at Itsukushima Shrine on Miyajima Island, a UNESCO World Heritage Site and one of Japan’s Three Views, renowned for its beauty during the autumn season. Experience the somber reality of war history by visiting the Atomic Bomb Dome and Peace Memorial Park in Hiroshima, understanding the devastating impact of war.

Appreciate art at venues like the Teshima Art Museum and Chichu Art Museum, exploring the fusion of art within nature and architecture. Discover the essence of the Setouchi area—a voyage that unveils the essence of Japan’s heritage, art, and its deep connection with the sea. No9 is Tottori and Shimane.

Let’s delve into the vibrant and historically rich Tottori-Shimane area situated west of the Kansai region, home to cities like Osaka and Kyoto. This area encapsulates the essence of Japan’s mythology, ancient spirituality of Izumo, traditional craftsmanship like Tamahagane steel and pottery, and the spiritual mountain worship of Mt. Daisen and Mt. Sanbe.

Visitors to this captivating region can engage in various experiences: Explore the renowned Izumo Taisha, a shrine famed for its association with matchmaking and good fortune, delving into its rich history and spiritual aura.

Mmerse in the traditions of the region through lectures by artisans specializing in Izumo pottery, traditional paper-making, and other local crafts, providing an authentic glimpse into ancient craftsmanship.

The mountainous landscapes of Mt. Daisen and Mt. Sanbe, recognized as Japan’s oldest sacred peaks, offer diverse natural vistas within the Daisen-Oki National Park, showcasing volcanic terrains, lush forests, and expansive grasslands. Explore the allure of the Tottori-Shimane area—a voyage into the roots of Japan’s spirituality and artisanal legacy. No10 is Kagoshima, Aso and Unzen.

Let’s explore the captivating region of Kagoshima, Aso, and Unzen located in the southern part of Kyushu. This area is a testament to life alongside some of the world’s most iconic volcanoes—Aso, Unzen, Kirishima, and Sakurajima—shaped by their volcanic activity. Visitors can immerse themselves in a variety of experiences:

Engage in a unique encounter with volcanoes at locations like Kirishima-Kinkowan National Park, Sakurajima, and Unzen, feeling the awe-inspiring presence of these volcanic giants. Experience a firsthand exploration of these volcanoes, guided by expert volcanologists, trekking the landscapes, or taking helicopter tours for a close-up aerial view of these natural marvels.

Delight your taste buds with ‘Aka-ushi,’ renowned for its distinct aroma and balanced flavor profile—a delicacy prepared with the authentic flavors of Kagoshima’s beef, boasting the perfect blend of rich taste and fine fat balance. Explore the Kagoshima, Aso, and Unzen area— a destination rich in natural wonders and culinary delights.

No11 is Okinawa and Amami. Let’s explore the captivating region of Okinawa and the Amami Islands, situated as remote islands to the south of mainland Japan.

This area is a treasure trove of unique experiences, fostering a distinctive spiritual essence shaped by the pristine nature of Yanbaru and Amami, entwined with the rich history of the Ryukyu Kingdom. Visitors can indulge in a variety of experiences: Glide through the crystal-clear waters and explore the mangrove-surrounded jungles on a canoe adventure.

Embark on a special guided tour led by the craftsmen behind ‘Oshima Tsumugi,’ one of the world’s three greatest textiles, and the exclusive producer of ‘Kuro-Koji’ brown sugar shochu in Amami Oshima. Relax and unwind on the beautiful beaches of Okinawa, often dubbed as Japan’s equivalent of Hawaii.

These experiences offer a glimpse into the unique spirituality, breathtaking natural beauty, and historical significance embedded in the fabric of Okinawa and the Amami Islands—a destination where nature, culture, and history converge to create an unforgettable experience. How was 11 New Regions Japanese Government recommend for foreign tourists?

Please share your thoughts in the comment section. Don’t forget to subscribe to my channel and like button. See you in my next video, bye!

In October 2023, Japan welcomed 2.51 million foreign visitors, indicating a robust recovery to pre-pandemic levels—100.8% compared to October 2019. However, as previously discussed, certain parts of Japan are facing issues related to overtourism. This issue stems from a concentration of tourists solely visiting popular destinations along the ‘Golden Route,’ including Tokyo, Osaka, Kyoto, and Hiroshima. In response, the government has announced a significant strategy to steer visitors toward other regions as part of their measures to counter this concern. This strategy focuses on 11 specific areas, with the government offering subsidies to enhance tourism infrastructure. These areas were selected from 62 potential regions based on their potential to provide diverse experiences encompassing nature, history, and culture. Many of my viewers have expressed a keen interest in exploring Japan’s regional areas. So, in this video, we’ll introduce detailed information about these 11 regions. I hope this serves as a valuable reference for your Japan trip.
#travelguide #japan #Japan2024 #japantraveltips #thingstodo #Overtourism #JapanHasChanged #thingstoknow #UniqueCulture #traveltips #travelmanners

⭐️CHAPTERS⭐️
0:00 Opening
1:23 1.Eastern Hokkaido
2:35 2.Hachimantai, Iwate
3:48 3.Nasu, Tochigi
5:00 4.Matsumoto, Nagano and Takayama, Gifu
6:20 5.Hokuriku Region
7:32 6.Ise and Shima, Mie
8:40 7.Southern Nara and Nachikatsuura, Wakayama
9:58 8.Setouchi Area
11:18 9.Tottori and Shimane
12:40 10.Kagoshima, Aso and Unzen
13:55 11.Okinawa and Amami

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UPDATED Must Know Travel Tips Before Traveling to Japan | Avoid Overtourism | Travel Guide for 2024

⭐️REFERENCES⭐️
Japan Selects 11 ‘Model Tourism Destinations’ to Promote Regional Areas(Japan Times)

Japan Selects 11 ‘Model Tourism Destinations’ to Promote Regional Areas

観光の現状について(国土交通省)
https://www.kantei.go.jp/jp/singi/kankorikkoku/dai21/siryou.pdf
Overtourism Returns: Foreign Visitors Must Be Informed of Proper Etiquette

Overtourism Returns: Foreign Visitors Must Be Informed of Proper Etiquette

October foreign entries to Japan top pre-pandemic levels for 1st time
https://english.kyodonews.net/news/2023/11/238739566ed8-update1-oct-foreign-entries-to-japan-top-pre-pandemic-levels-for-1st-time.html

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